Sobha Group is a multinational, multiproduct group with developments and investments in U.A.E., Sultanate of Oman, Qatar, Bahrain, Brunei and India. Established in 1976 by a first generation Indian entrepreneur, PNC Menon as an interior decoration firm under the name of Services and Trade Company in Muscat, Oman, the group has grown into one of the most respected names in all the countries in which it has established businesses. Sobha stands and strives for benchmark quality, customer centric approach, robust engineering, in-house research, uncompromising business ethics, timeless values and transparency in all spheres of business conduct, which have all contributed to making it a brand trusted for excellence. It's vision is to be the most trusted and respected real estate organization. To transform the way people perceive quality by pioneering innovative projects and exceeding our customers expectations. With a legacy and track record of over 40 years, Sobha Group’s mission is to continue to disrupt existing standards of product quality and luxury across its core markets, which include Dubai and multiple cities across India.